Unfold 2023 Vol. 4

Unfold 2023 Vol. 4

Unfold is hospitality tech's boldest event - and you can't afford to miss it. Join leaders from across the industry.

By Mews Systems

Date and time

Tuesday, April 4, 2023 · 8am - 8pm CEST

Location

Muziekgebouw aan 't IJ

1 Piet Heinkade 1019 BR Amsterdam Netherlands

Refund Policy

Contact the organizer to request a refund.
Eventbrite's fee is nonrefundable.

Agenda

Main stage
Workshops

8:00 AM - 8:45 AM

Doors open and registration

9:00 AM - 9:30 AM

Introduction and welcome to Unfold 2023

Richard Valtr, Founder, Mews

Matt Welle, CEO, Mews

9:30 AM - 10:20 AM

Session 1: Transformation - Design Strategies for the Human Experience

Tom Ito, Hospitality Leader, Principal, Gensler

Tom Ito launched Gensler’s Hospitality practice in the late 1990s and over the years has expanded their practice to an international scale, leading some of the industry’s most celebrated mixed-use, e...

10:55 AM - 11:55 AM

Session 2: The new standard in hospitality

Charlie MacGregor, CEO, The Social Hub

Kari Anna Fiskvik, VP CTO, Nordic Choice

Klaus Kohlmayr, Chief Evangelist, IDeas

Jordan Hollander, CEO, Hotel Tech Report

Part 1 – Rethinking the new standard Moving forward and away from legacy systems setting standard of excellence, who are the brands that are setting the standard Part 2 – Empowering teams with tech a...

12:00 PM - 12:30 PM

Session 3: The Power of People

Harsha L’Acqua, CEO, Saira Hospitality

Greg Früchtenicht, COO, Saira Hospitality

An open discussion on how the new standard in hospitality is improving operations, resource management and guest experience.

1:55 PM - 2:50 PM

Session 4: Big bets in hospitality innovation

Stuart W. Greif, Exec VP, Forbes

Shane O’Flaherty, Global Director, Microsoft

James Bishop, VP, Siteminder

Dimitris Manikis, President, Wyndham Hotels & Resorts

What are you investing in and what innovations do you plan to focus on? We discuss the balance between expansion and operational success, and why strategy matters when scaling.

2:55 PM - 3:40 PM

Session 5: The effect of distributed living on hospitality

Wouter Geerts, Director of Research, Data Product, Skift

Kevin Machefert, CEO, Machefert Group

Hans Meyer, MD and Co-Founder, Zoku

Navneet Bali, CEO and Founder, LyvInn

Working and living have blurred with obvious effects on travel. What still excites tomorrow’s prospective guest? And what makes people leave their homes? It’s still the ability to travel and make mea...

4:15 PM - 5:05 PM

Session 6: Creating remarkable brand experiences

There are many recipes for remarkable brand experiences - Brand Advocacy, loyalty, experiences, knowing your guest, guest inclusion? What works for you?

5:10 PM - 5:45 PM

Session 7: Mews innovation session

Jirka Helmich, CPO, Mews

Every Unfold we have a sneak peak via the Mews product lens. See what all the talk of innovation actually leads to, with a special preview of how Mews is changing and what you can expect in the comin...

5:45 PM - 8:00 PM

Cocktails and canapés

DJ and open bar. Dancing is optional but highly encouraged.

About this event

Thank you for joining us!

The fourth edition will bring together hundreds of the industry’s most inspiring innovators, visionaries and thinkers to the Muziekgebouw in Amsterdam.

Throughout the day we’ll have a packed schedule of presentations, panel discussions, breakout sessions and more – including plenty of networking space and downtime – all themed around The New Standard in Hospitality. Attendance is a must for any forward-thinking hotelier.

Find out more here mews.com/en/unfold/2023/amsterdam

This event is organised by Mews.

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Frequently asked questions

What's included in my ticket?

Access to all the main stage sessions, workshop sessions, networking breaks, lunch and what promises to be an eventful evening party. The nominal fee of €15 is for a good cause: we’ll be planting two trees for every ticket bought, through our friends at Hotels for Trees. One from you, one from us.

What's the dress code?

We want you to be comfortable as this is an all-day conference style event that also extends into an evening party. That being said, don’t be too casual! No PJs or swimwear please.

How many tickets are available per hotel?

Due to the limited capacity and to encourage more hotel diversity, there are two available tickets per hotel.

Organized by

Mews Systems

https://www.mews.com/en

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